Core Service
Search Everywhere
Optimisation
Publisher SEO for an era where your audience discovers content across Google, AI Overviews, ChatGPT, Perplexity, social media, Reddit, newsletters and every other surface where readers find content.
Search Everywhere Optimisation is our fully managed retainer for digital publishers, and the most complete thing we do. We run the content, the link acquisition and digital PR, and the ongoing technical upkeep of the site — alongside pre-publish content auditing, AI-search visibility tracking, competitor intelligence and owned-audience development. All of it measured against a blended scorecard, not a single traffic number, and powered by our proprietary Discover audit platform.
What's included in the retainer
- Content production managed end to end: planning, briefing, editing and publishing against the opportunities worth ranking for
- Link acquisition and digital PR: earned coverage and authority building in your category, no bought placements
- Technical upkeep of the site month to month: schema, Core Web Vitals, crawl health, internal linking, redirects and migrations
- Pre-publish Discover eligibility auditing and predicted-CTR analysis on every headline
- Monthly AI search visibility tracking across Google AI Overviews, ChatGPT, Perplexity and emerging AI surfaces
- Competitor intelligence on Google Discover and News in your category
- Owned-audience development across email, newsletter and community
- A monthly blended scorecard covering Discover eligibility, AI citation share, branded search and revenue per visitor
Term
Three-month initial term, then month to month. Scope and reporting are agreed in writing before anything starts.
Starting without committing
Most publishers begin with a fixed-scope assessment rather than a retainer. If you continue, that fee is credited in full against your first month.
Standalone services
Not ready for a retainer? These are available as fixed, one-off engagements.
One-off audit
AI Visibility Audit
A one-off deep audit of how your content appears across Google AI Overviews, ChatGPT, Perplexity and emerging AI surfaces, with a citation-share baseline and a prioritised action list.
US$2,500
Archive analysis
Content Archive Discover Audit
We run your existing archive through the Discover eligibility engine at scale to find the articles that should be earning Discover traffic but aren't — and exactly what to change.
3-week engagement
Owned Audience Sprint
A focused three-week engagement to build the direct channels your audience chooses — newsletter, email and community strategy that works across all platforms and algorithms.
US$5,000 flat
Who it's for
Established digital publishers with a regular publishing cadence who want to grow visibility across every surface their audience uses.
Looking for specific insights? Start with our AI Visibility Audit for a one-off analysis, or explore our Discover Audit Tool for Google Discover eligibility scoring.
See how your articles score for Google Discover
Free. Platform-generated. Delivered in 48 hours.